By Lucy Radford | Fundraising and Communications Officer
As you know, the cultivation of palm oil, an ingredient found in up to half of packaged food products on supermarket shelves, has led to the loss of vast swathes of rainforest in the countries where it is produced. In Sumatra, the palm oil industry has had a devastating impact on the forest habitat of orangutans, elephants, tigers and rhinos. The solution is not to boycott palm oil, however. It's a productive crop and has helped lift millions of Indonesians out of poverty. Instead, we need to help the industry become sustainable by creating demand for deforestation-free palm oil.
When our friends at Chester Zoo in the UK came up with the concept of Sustainable Palm Oil Cities, we thought this sounded like a great way to engage people in taking positive action for wildlife and rainforests. We were delighted to help them kick off the first Sustainable Palm Oil City campaign in Chester in 2017 and cheered them on when they achieved Sustainable Palm Oil City status in March 2019. Now we're launching the campaign in our hometown, Oxford. We have high hopes that Oxford can join together as a community, committed to sustainable palm oil and therefore delivering real conservation impact.
By striving for change in our own community, we know we can make a difference in Sumatra by creating a demand for sustainably-produced palm oil. This will stop the chainsaws and bulldozers and keep Sumatra's precious rainforests standing.
Thank you for being part of our global team of people who want to make a difference.
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By Lucy Radford | Fundraising and Communications Officer
By Lucy Radford | Fundraising and Communications Officer
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