By Aditi Jain | Deputy Project Lead - Project Pavitra UK
Project Pavitra activity report, across, India, UK and Africa for the duration of Jan - April 2025.
Poor menstrual health and hygiene is affecting girls and women in rural communities across India. There is limited access to safe sanitary care products or menstrual education. Social taboos, myths and misconceptions are still strong and not allowing for a conversation about periods. Project Pavitra is taking menstrual education to rural India and urban slums through inspired women volunteers. We are running Menstrual Education Program to bring rural Indian and Pan Adrican girls out of the shame around periods.
Challenge
Menstrual hygiene continues to be one of the most challenging development issues today in India, women and girls often lack access to hygienic sanitary material and basic facilities like sanitary pads that are necessary for good Menstrual Hygiene Management (MHM). "Sanitary Protection: Every Woman's Health Right" a study by AC Nielsen reveals only 12% of India's 355 million women use sanitary pads. Over 88% of women resort to shocking alternatives like un-sanitised cloth, ashes and husk sand.
Solution
This sensitisation program provides the knowhow to handle menstruation, improve a female's knowledge of personal hygiene and boost their confidence by providing an answer to their doubts, misconceptions and questions through an interactive and an engaging training method in rural India. It also provides information to dispel myths and taboos surrounding this issue. Girls are also taught Yoga, Ayurvedic remedies and Pranayama (breathing exercises) that relieve menstrual discomfort.
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