40 Women Improving Income through a Sweet Business

ACDI continues to support and strengthen women's entrepreneurial groups in the province of Tucumán. In their production process, they have incorporated dulce de leche, a sweet made from milk that is very traditional in Argentina and forms the basis of many desserts consumed in the country. It is used in a similar way to peanut butter in other countries, to sweeten breakfasts and snacks. Dulce de leche is a highly desired product in Argentina, and the women entrepreneurs have created a product that reaches perfection.

Currently, the women produce at one of their members' homes, and they have been able to reactivate group production more frequently, which has boosted their confidence and self-esteem for empowerment.

In addition, ACDI has decided to promote a workshop to train women in selling their products, aiming to rekindle their enthusiasm for their businesses. The workshop covered topics related to identity, marketing, and sales. ACDI's community promoters are working on obtaining the necessary permits for the groups to offer their products at various local fairs.

Furthermore, we continue to provide training opportunities, including a baking products workshop with an experienced instructor, offering recipes and practical tips to make the most of available resources. As a result, they have learned to produce specific products that are in high demand among the population of Tucumán, which will guarantee sales and, consequently, an improvement in the group's economic income through diversification.

Currently, the women receive advance orders and produce collectively to meet these pre-sales orders. Their enthusiasm and effort grow day by day!