By Lena Fultz | Business Development Officer, Private Institutions
Since the start of the civil war in Sudan, millions of people have been displaced by relentless waves of conflict, food insecurity, and disease. Amid the violence, while the fighting continues to separate families and make the delivery of aid challenging, access to reliable information can be the difference between life and death. The country’s information ecosystem is fragile, plagued by rumors, misinformation, and disrupted networks. People are often left to rely on unverified social media posts and hearsay for critical updates, and misinformation spreads rapidly, undermining the efforts of humanitarian organizations on the ground.
Launched in July 2024, our Kade Nafham platform — Arabic for “Let’s Understand” —offers up-to-date, reliable information on the most pressing issues affecting people’s lives including health risks, access to essential aid services, compiling legal documentation for mobility, nutrition, and much more. Through their website and social media channels like Facebook, X, and WhatsApp — and partnering with already popular social media groups that reach hundreds of thousands of people — Kade Nafham provides answers.
One example came from a woman in Omdurman, asking for mental health support. In response, Kade Nafham published guidance on supporting children’s mental health and an illustrated map of mental health services in the region.
Our work in Sudan is not just about making accurate information available to people — it provides a platform for two-way communication between actors who can improve the conditions on the ground and the people they serve. We actively engage with communities, gathering their feedback and questions, which we publish in regular humanitarian flash updates. These timely digests map the population’s rising concerns and provides humanitarian actors with a clear understanding of what information people urgently need — whether it’s guidance on where to find safe shelter, how to reunite with missing family members, or where to access clean water and medical care.
For instance, when misinformation spread about Sudanese asylum seekers being required to remove their hijabs for refugee ID photos in Uganda, we escalated the issue to the UN, who quickly clarified the situation and corrected the false information. Our social media listening initiatives collect and analyze hundreds of social media posts across Sudan every month, highlighting the key concerns of displaced communities.
While the situation in Sudan remains extremely difficult, our work through Kade Nafham, community listening, and other initiatives is helping ensure that even in the most remote and hardhit areas of Sudan, people can make informed decisions about their lives.
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