By George Obua | Project Leader
Introducing the students to marketing trends for various reasons
Kole Intellectual Forum has learnt that: empowering or skilling the girls with knowledge of Home Economics without making them to understand what would the markets of their products say or what the marketing trends are? Would not fully empower them; hence, the organization is going further by making them to explore into marketing trends with the hope that, the approach would help them to:
So that, they can find new areas for growth and expansion by monitoring emerging trends and shifts in consumer behavior.
Or they can improve their strategies to meet changing consumer needs and outsmart their competition.
To find out facts, which can help them use resources wisely, develop better products, and create effective marketing strategies.
To use trend analysis to preemptively address market changes and potential crises.
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