Social enterprise owned by indigenous mayan women

Juxta Nation comes from the words justa that means fair in Spanish and nation. Introducing the X as a symbol of unity between all peoples.

just

[ juhst ] adjective

Based on or behaving according to what is morally right and fair

nation

[ ney-shuh n ] noun

A large body of people united by common descent, history, culture, or language, inhabiting a particular country or territory.

Juxta gives place to a Nation with an origin but no boundaries, with a tradition expressed in creativity and innovation, with an essence that embraces equality and cultural diversity. A nation built through unity, diversity, respect, and harmony, contributing to the social and economic justice of everyone’s good living.

One of the things that we have learned during this period is that the dialogue circles and work meetings between the Juxta Nation cooperatives are necessary to identify the challenges and opportunities that we face in order to achieve our objectives related to social entrepreneurship. As an organization, it is clear to us that building agreements with the partners helps us to strengthen the progress of the cooperatives and the appropriation of the social enterprise Juxta Nation by the associated women.

Entrepreneurship through innovation within cooperatives is fundamental as part of the strengthening of women's capacities and their professionalization. In this sense, at the end of last year, the Entrelazado area (Jewelry Facilitation) was opened, linking innovation in artistic design with awareness of the value of the pieces made by the artisans from the empowerment that comes from recognizing themselves as creators and designers. 

As part of this work, a jewelry collection was generated from Juxta Nation, which has motivated them to continue with this line and enhance their creative abilities. In this regard, we have identified the importance of experimenting with new techniques and designs in our quest to compete in broader markets.

Links:

• Juxta Nation

Juxta Nation's journey began in 2013 through trainings for indigenous women from Los Altos de Chiapas focused on capacity building and textile skills, human development and good governance managed by NGOimpacto, the foundation of this project.

This is how, thanks to a gradual and sustained evolution, the first cooperatives of women artisans were formalized in 2021. Juxta Nation's business model and social structure allow for 100 percent involvement of the artisan members, who actively participate in each link of the value chain and receive additional equitable profits from the sales obtained.

The first collection "Amanecer" was the result of the textile experimentation of the artisans as designers, the added value of the collection came from the transmission of ancestral knowledge and the knowledge of the organization that has collaborated in the empowerment of women for 9 years.

For the creation of the second collection, the women artisans have carried out various activities, which could be divided into three phases to summarize the most important ones.

First Phase 

It began with informative meetings, where they were able to define a theme of inspiration, color chart, concept of the collection, in order to develop a moodboard that has served as a reference to be able to develop it.

Second Phase

The creative idea of the collection, for which they decided to develop four autonomous mini collections, where each cooperative designed its own conceptual capsule applying techniques and knowledge of embroidery and weaving and showing the identity of each of their communities, the collection is united by a common thread: The Inheritance “Herencia”, which has been passed from generation to generation.

Third Phase 

Production

Now the most demanding part is ahead, the women have begun the creation of the pieces using ancestral techniques of backstrap loom and brocade, which combined with a contemporary design will give them an important differentiator at a commercial level.

Through these processes, women artisans create a vision of themselves and the world. Affirming tradition through something new and resilient. Prepared for change the artisans are transforming their culture in our presence and manifesting their own vision in the textile world.

Thanks to GlobalGiving and all the donors we can continue to professionalize significantly indigenous women, with positive implications in their economy and labor insertion of new generations with the aim of generating a sustainable local development that allows them to achieve economic security for themselves and their families, the road to the "Lekil Kuxlejal".

Kolaval / Wokolaval / Gracias / Thank you 

Links:

• Juxta Nation
• NGOimpacto
• Cruella Collaboration